Ideology as identity

Michael Huemer writes,

do you basically have the personality traits that people with your political orientation usually have? If so, you’ve probably done the awful thing that I’ve been complaining about. On the other hand, if not, then you might be among the few objective people.

He suggests that people select an ideology based on personality traits and a desire to affiliate, rather than on an objective basis. I put much more emphasis on the affiliation factor. I know plenty of people with conservative personality traits who are very comfortable reciting progressive talking points.